Reliance Digital established Flagship Store in South Delhi



Reliance Digital, a consumer electronics retailer, has opened an experiential flagship store in New Delhi near South Ext-II. The four-story store provides a wide range of electronic products as well as personalised services.


It was inaugurated by Bollywood diva Janhvi Kapoor and Brian Bade, Chief Executive, Reliance Digital, as a first-of-its-kind store.

Reliance Digital store in Delhi has several experience zones

The Reliance Digital South Ex-II store in Delhi has several experience zones for Smartphones, Laptops, Audio, and Home Appliances, among other things. Reliance Digital has stationed a team of tech advisors at the store to assist customers in selecting the best product for their needs and budget.

“The Reliance Digital South Extension – II store is exclusive and special in more ways than one. It is not just an electronics store, but an embodiment of our commitment to offer our customers the finest in the world of technology in a sophisticated and delightful environment. Because ultimately, it is not just about buying a product, but experiencing it to the core,” said Brian Bade, Chief Executive, Reliance Digital, said about the new store.

Exciting offers for customers

During the launch period, consumers can take advantage of exciting offers such as a 5% Instant Discount on all banks’ credit cards, as well as guaranteed gifts and freebies with every purchase. Every day, the top shopper will receive an iPhone 12. Other tempting offers include an iPhone 13 for Rs 59,900, a 65-inch UHD Android TV for Rs 49,990, a gaming laptop for Rs 49,990, and a 13-place dishwasher for free with the purchase of a Side-by-side refrigerator. These deals are only available until August 1.

The Reliance Digital South Ex-II store is quite large. The ground floor features a laptop zone with a wide variety of laptops from various brands, a TV zone with various TVs ranging in price and brand — including a special rollable TV from LG — and a full-fledged gaming arena where customers can try out their favourite games before purchasing them.

There is also a first-of-its-kind Laser TV zone and a special Samsung lifestyle space with ultra-premium product displays, allowing customers to experience the products and make informed purchasing decisions. Then there’s the New Zone, which is reserved for the introduction of cutting-edge technology.
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Dr. Kirti Sisodhia

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