ET Money, one of India’s largest wealth tech apps, has announced the launch of the first-of-its-kind festival called ‘Great Indian Investment Festival’ to encourage Indians to save and invest during this festive season. ET Money will reward users for developing and demonstrating good financial habits through this one-of-a-kind initiative.
Festive discounts
During the 17-day festival, the app will provide users with a festive discount on ET Money Genius as well as rewards such as guaranteed shopping vouchers, lifestyle subscriptions, daily lucky draws, and bumper prizes. The latest iPhone 14 Plus, iPad Air, and Royal Enfield Interceptor bike are among the grand prizes on offer. Investors can also win up to Rs 2 lakh in cash for referring friends and family to develop good financial habits.
ET Money believes that users have developed a habit of spending and being rewarded during the holiday season for decades. With India embracing an investment culture,
there should be incentives for both investments and savings.
Speaking on the launch of the Great Indian Investment Festival, Mukesh Kalra, Founder & CEO, ET Money commented, “Festive season is often a time of the year when most of us get swayed by tempting deals and offers on items which we often do not actually need, thereby upsetting our monthly budgets, future financial plans, and savings goals. Relaying our mission to help Indians invest intelligently, the investment festival aims to make investing a permanent habit by rewarding the start of the habit during this festive season. We are privileged to be able to facilitate long-term wealth creation for individuals, their families & friends through this unique initiative.”
ET Money’s Great Indian Investment Festival goes one step forward by rewarding even the good habit of getting one’s friends & families to start investing too through unique rewards for referrals.
