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SAMSUNG IS ALL SET TO HOLD THE GRIP AGAIN INTO THE INDIAN LAPTOP MARKET, RE-ENTERS THE MARKET THIS HOLI

by Sai Shruti

Date & Time: Mar 17, 2022 9:00 AM

Read Time: 3 minute



HIGHLIGHTS-

  • Samsung is ready to re-enter the Indian laptop market this Holi.
  • Samsung announced the series of new laptops in its Galaxy Book line at MWC 2022.
  • The launch of the Samsung Galaxy Book series will formally herald Samsung's re-entry into the Indian laptop market.

The Indian laptop market is dominated by HP, Dell, and Lenovo. One more rivalry is all set to give a tough competition and step into the market. Ending years of anticipation and being unmoved by worldwide chip shortages, Samsung revealed that it will enter the extremely competitive laptop market in India.

Samsung announced the series of new laptops in its Galaxy Book line at MWC 2022. The launch of the Samsung Galaxy Book series will formally herald Samsung's re-entry into the Indian laptop market. In India, the company has turned its focus to smartphones and appliances throughout the years, with no new laptops introduced since 2013-2014.

Samsung Laptop debuting this holi

To make the festival of color more vibrant and enthusiastic, Samsung is ready to re-enter the Indian laptop market. This year’s festival of colors is expected to coincide with the debut. According to a top executive, Samsung intends to launch six laptops in the country. The prices may range from approximately Rs 40,000 to Rs 1 lakh. Samsung has stepped into the market intending to capture a double-digit market share in the laptop space.

Samsung Laptop: Goal to stand out from the crowd

Samsung has had a good hold over the market for decades. With one or the other unique features or its services, Samsung never fails to captivate the heart of its customers. To make its laptops stand out from the crowd, the tech giant would provide 24X7 support as well as the best available after-sales services.

The company executive stated, "It's a great time to offer these goods because individuals are still working and studying from home. The demand for ultra-thin laptops is considerable and will continue to rise in the coming months.

Samsung to introduce six laptops

Samsung is all set to introduce six laptops in the Indian market. Samsung revealed new laptops in its Galaxy Book line at MWC 2022, including, Galaxy Book2, Galaxy Book2 360, Galaxy Book2 Pro, Galaxy Book2 Pro 360, Galaxy Book 2 Business, and the Galaxy Book 2 Go, as well as Galaxy Book Go. Out of all these laptops, the Galaxy Book Go is believed to be the most affordable laptop. Windows 11 will be pre-
installed on all the laptops. Samsung is also believed to provide pre-booking deals on these laptops.

Samsung Galaxy Book 2 Pro and Samsung Galaxy Book 2 Pro 360

Samsung's Galaxy Book 2 Pro is available with a 13.3-inch or 15.6-inch full-HD+ (1,920x1080 pixels) AMOLED display. It runs on Windows 11. The smart laptop is equipped with up to 32GB of LPDDR5 RAM and the newest Intel Core i7 and Core i5 processors.

Meanwhile, the Samsung Galaxy Book 2 Pro 360 is a Windows 11 laptop. The laptop features a 13.3-inch or 15.6-inch full-HD+ (1,920x1080 pixels) Super AMOLED touchscreen display with up to 500 nits of brightness. The laptop is powered with Intel's latest Core i7 and Core i5 processors, as well as up to 32GB of LPDDR5 RAM, just like the other model.

Also Read: UPCOMING SMARTPHONE: MANY SMARTPHONES WILL BE LAUNCHED IN FEBRUARY, RANGING FROM SAMSUNG TO ONEPLUS

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